# Challenge 2 - Strategy Challenge

**The challenge should take 4 weeks.**

Before beginning the formal establishment of your chapter, it is important to understand who else is operating in the space locally – it may be that a CYF chapter isn’t the best solution, and that actually resources would be more efficiently allocated joining an existing initiative, or combining an existing initiative with the nascent CYF setup.&#x20;

Therefore the founders team needs to create the strategy of the city and region they want to operate in.

The strategy includes.&#x20;

* An analysis of the landscape in the region.&#x20;
* An analysis of the ecosystem which includes the beneficiaries of the programme
* An analysis of the Tech Sector / similar organisations which are doing some work in the tech ecosystem.
* A strategy on the outreach process: where you can find potential students and what marketing tools you will use&#x20;

The strategy will then be presented to the  CYF’s Strategy Team and core team members who will provide feedback\
